In-the-moment nudges – How to apply nudge theory to awareness | SASIG
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Monday 13 February 2023

What would it be like to be ‘there’, just when you were needed, to offer a tap on the shoulder and steer your colleagues in the right direction when they were about to do something risky? Click a link, plug in a USB, upload a file, or give away their credentials…?
This takes nudge theory to its logical conclusion – timely, in the moment, and even measurable.

In this webinar, Tim discusses:

  • Why we should be looking at nudge theory
  • What makes a good nudge and why
  • How to run a campaign to steer behaviours
  • The potential impact a nudge approach can have

He also offers some takeaways on how to apply nudge theory, behavioural and learning science to your own awareness campaigns as you build up towards real-time nudges.

 
Guest chaired by

Stuart Frost BEM (info), Head of Enterprise Security & Risk Management, DWP

 
Presented by

Tim Ward (info), CEO & Co-founder, Think Cyber

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