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Recording Human risk and awareness Added 19 Nov 2021

The importance of branding in security awareness

Do you see branding in awareness campaigns as fluffy colouring-in, or an essential element? Our panel of industry experts discuss how to implement a brand, what has worked for them, and what hasn’t.

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Recorded live Fri 19 Nov 2021

About this session

Do you see branding in awareness campaigns as fluffy colouring-in, or is it an essential element that adds additional strength to your efforts? Does your branding style affect the success of your cybersecurity awareness campaign?

SASIG’s own Martin Smith MBE and a panel of industry experts look at how difficult (or easy) branding is to implement in your security awareness campaigns, what has worked for them, and what hasn’t.

The panel share examples, tips, tricks, and advice on creating a successful brand image that will enhance your security awareness campaigns.

Panellists:

Oz Alashe MBE (info), CEO, Cybsafe
Charlie Sinclair, Head of Security Education and Awareness, Willis Towers Watson
Andrew Rose (info), Resident CISO, EMEA, Proofpoint
Bernadette Palmer (info), Manager, Security Awareness and Training, Publicis Groupe

Speakers

Martin Smith MBEChairChairman & Founder, The SASIG

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About this recording

Recorded

Live webinar, Fri 19 Nov 2021

Length

Topic

Human risk and awareness

CPD

Points are for attending live. Recordings cannot be counted.

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